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Aby vší kontroverze kolem mikrotransakcí v posledních dílech série NBA od 2K nebylo málo, vývojáři se měsíc a půl po vydání letošního ročníku uchýlili k dalšímu nepopulárnímu kroku. Stejně jako v uplynulých dvou letech, také letos dorazily do hry nepřeskočitelné reklamy, které musí hráči v rámci fiktivní 2K TV zhlédnout před zahájením zápasu, resp. odvysíláním přeskočitelné pre-show. Jedni z prvních si „vylepšení“ všimli redaktoři magazínu Stevivor , kteří dostali tip od jednoho ze svých čtenářů a následně informaci potvrdili skrze vlastní videa, zachycující start rychlého zápasu v doprovodu reklamy na Oculus Quest 2. Souběžně s tím na novinku upozornil také insider Okami , jehož tweet byl následně smazán, a fanoušci podle očekávání vyjadřují svůj nesouhlas.
VIDEO
Reklama je opět nastavena tak, aby vyplňovala dobu nutnou pro načtení hry, což je sice elegantní řešení, ale podle reakcí hráčů na Redditu nebo v diskuzích pod články na zahraničních webech jde především o princip. Podotýkáme, že NBA 2K21 je cenově plnohodnotnou záležitostí, dostupnou na PC za přibližně 1000 korun a na konzolích ještě o 800 korun dráže. Proto se hráči nechtějí smířit s tím, že další peníze vydělává vydavatel reklamními spoty, které jsou sice stejně nepříjemné, ale akceptovatelné ve free to play titulech. Navíc se tak v případě série neděje poprvé a vždy se objevovaly i radikálnější názory, vybízející k bojkotu hry. O to hůř, když druhá vlna prodejů NBA 2K21 teprve čeká s příchodem fantasticky vypadajíc í, ale také povážlivě dražší next-gen verze . Právě incident s reklamami by mohl hře notně uškodit a hráči doufají, že v případě prodejního neúspěchu 2K kapituluje. Vzhledem k obrovské vlně zájmu, kterou trailery z vylepšené verze vyvolaly, však na tenhle scénář nevsázíme.
Mimo sérii NBA 2K se nepřeskočitelné reklamy objevily také v posledním díle UFC od Electronic Arts. Vývojáři je nasadili do opakovaných záběrů během zápasů a i v tomto případě nebyli hráči zrovna nadšení. Pod příspěvkem na Redditu se v září objevilo bezmála 4000 komentářů, které nakonec vedly k odstranění reklam a omluvě vývojářů. „Z vašich reakcí je zcela zřejmé, že reklamy v replayi a rozhraní hry nejsou vítány. Proto jsme je odstranili a omlouváme se za jakékoliv vyrušení od hry, které jsme vám mohli způsobit,“ znělo oficiální stanovisko EA. Na vyjádření 2K zatím stále čekáme.
19. 10. 2020
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